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Giant Food Pledges to Raise $1.5 M for Pediatric Cancer Research

From Giant Food:

Giant Food's 2010 Triple Winner Season Begins Friday

Giant Food of Landover, Md. will launch the sixth annual Triple Winner game, benefitting the Johns Hopkins Kimmel Cancer Center and local nonprofit organization Children’s Cancer Foundation. Giant has committed to raise $1.5 million this spring for pediatric cancer research. Triple Winner is one of the most successful cause-marketing programs in the country and each year Giant associates and customers join together to fight pediatric cancer.

“The overwhelming support from our customers and associates in the fight against childhood cancer through Triple Winner is truly amazing,” said Robin Michel, president of Giant Food of Landover, Md. “Giant is a neighborhood grocery store and I’m so pleased that our neighborhoods and communities are coming together to make a difference for children in Washington, D.C., Maryland, Virginia, and Delaware.”

Triple Winner is a scratch card game, and every ticket has the chance to win a free product, gift card, or cash prize up to $10,000. For every $1 donation at their neighborhood Giant, customers receive a Triple Winner game ticket. The program runs from April 16 through July 15, or until all tickets have been sold. One hundred percent of customer donations will directly benefit the Johns Hopkins Kimmel Cancer Center and the Children’s Cancer Foundation.

This year, four local children who are patients at The Kimmel Cancer Center will serve as the brave faces of the Triple Winner program:

Brianna Aberdeen
Brianna, 7-year old first-grader, Aberdeen,
MD. suffers from acute myeloid leukemia
(AML), but has dreams of being a doctor
and teacher so she can help children who
are sick.
SeydMehdi
Seyd, 11-year-old sixth-grader,
Hagerstown, MD. suffers from aplastic
anemia, but is sharpening his brain to
become a neurosurgeon.
Daniel Eisig
Daniel, 12-year-old sixth-grader,
Damascus, MD. suffers from AML, but is
extremely active in school. He is getting
ready for his second performance in the
school play and serves as an ambassador
for fifth graders entering middle school.
Morgan Morton
Morgan Mariah, 18-year-old high school
senior, Columbia, MD. suffers from
Hodgkin’s lymphoma, but is a year-round
athlete and musician, and dreams of
becoming a pediatrician and fashion
designer.
 

The Sidney Kimmel Comprehensive Cancer Center features one of the most comprehensive pediatric oncology programs in the country. It is a recognized “center of excellence” for bone marrow transplants and includes specialized areas of expertise in treating brain tumors, sarcoma, leukemia, and lymphoma. The Center’s pediatric oncologists, nurses, and staff provide compassionate care to hundreds of children each year. The Children’s Cancer Foundation, based in Owings Mills, Md., is committed to raising funds for building facilities and for the research and treatment of cancers that affect children. Since its founding, the Foundation has given grants totaling more than $30.5 million dollars.

About Giant Food of Landover, Md.

Giant Food, LLC, headquartered in Landover, Md., operates 180 supermarkets in Virginia, Maryland, Delaware, and the District of Columbia, and employs approximately 22,000 associates. Included within the 180 stores are 163 full-service pharmacies. Giant is owned by Netherlands-based Ahold. For more information on Giant, visit www.GiantFood.com.

 

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