Date: November 16, 2012
Mapping the Road Ahead for Johns Hopkins Medicine
At an annual meeting on Oct. 11, leaders from across the organization gathered on the East Baltimore campus to learn how the organization is preparing for the changes and challenges facing Johns Hopkins and other academic medical centers. Paul B. Rothman, dean of the medical faculty and CEO of Johns Hopkins Medicine, provided an overview of the strategic planning process. He also pointed to the importance of two efforts he described as critical to the organization’s success: Johns Hopkins Community Health Partnership, which focuses on advancing the quality and efficiency of patient care while reducing unnecessary health care costs, and the Initiative, which aims to improve the bottom-line performance of Johns Hopkins Medicine by $100 million to $150 million over the next several years. Other highlights included a keynote presentation on “disruptive innovation” from Harvard Business School Professor Clayton Christensen and a panel discussion.
A New Chapter in the Legacy of Henrietta Lacks
More than 500 East Baltimore residents and Johns Hopkins employees gathered on Oct. 6 in Turner Auditorium with members of the Henrietta Lacks family to honor a woman whose contributions continue to further science more than 60 years after her death.
The third annual Henrietta Lacks Memorial Lecture, sponsored by the Johns Hopkins Institute for Clinical and Translational Research, featured a lecture by science journalist and author David Ewing Duncan as well as the awarding of a new scholarship.
Dan Ford, vice dean for clinical investigation, emphasized the vital role that research participants like Henrietta Lacks play in finding cures for disease. He pointed out that the HeLa cell line—developed from a sample taken during Mrs. Lacks’ treatment for cervical cancer at Johns Hopkins in 1951—helped to develop the polio vaccine, cancer treatment protocols and more.
Damisha Hazelton was named the first recipient of the Henrietta Lacks Dunbar Health Sciences Scholarship. Awarded annually to a rising senior at Paul Laurence Dunbar High School who is interested in pursuing a career in science, the scholarship will provide up to $40,000 in college tuition assistance and mentorship.
United Against Heart Disease
The figures are in: 1,168 walkers representing The Johns Hopkins Hospital participated in the 2012 American Heart Association’s Greater Baltimore Heart Walk on Oct. 20. At press time, the team has raised $110,586.71 to support AHA in the fight against heart disease and stroke, the nation’s No. 1 and No. 4 killers. With your help, Johns Hopkins Medicine can still meet its goal of $170,000. Donations are accepted through December. Johns Hopkins Medicine is the largest recipient of AHA research funding in the mid-Atlantic region. Hopkins researchers have received nearly $60 million in support from the nonprofit since 1950.
A New Look for Hopkinsmedicine.org
If you’ve visited the Johns Hopkins Medicine website recently, you’ve encountered a redesigned home page that offers new tools for searching and accessing the health system and school of medicine. Expanded storytelling, videos and information, and other changes make the site easier to navigate, more engaging and mobile friendly. “We wanted to bring a contemporary look to the home page, enhance its usability, represent the social communities and prepare for mobile growth, while remaining true to the design aesthetic of the website as a whole,” says Aaron Watkins, director of e-strategy and Web services. “The changes represent the culmination of years of work led by all of Marketing and Communications across the institution.”
The home page features direct access to Hopkins expertise through Find a Doctor, a searchable directory of clinical faculty; the Health Library, a search tool that provides information on conditions and treatments; and Request an Appointment, a feature that helps connect patients with the services they’re seeking.
Also on the page are an enlarged banner highlighting major institutional events and initiatives, live feeds from the institution’s Facebook and Twitter accounts, as well as Johns Hopkins Medicine’s patient care, research and education resources.