The goal of the Urban Health Radio Program (UHRP) is to provide a straightforward and culturally relevant educational program to address challenges and promote sustainable solutions to address health and health care disparities affecting residents of Baltimore in general and more specifically East Baltimore. Our initial program will be in English and emphasize an African American and Urban Health format. In addition, we are currently working with the Latino Faculty Group to develop a Spanish version of our UHRP curriculum to produce on local Spanish radio stations.
- Increase knowledge and education about individual and community-based solutions to address disparities in health and health care.
- Address unmet personal health, medical, and public health needs of residents and patients from across Baltimore, with a priority focus on East Baltimore.
- Translate research and disseminate consumer-friendly health education messages using practical every-day language.
- Highlight community assets and resources that help make healthy lifestyle changes possible.
- Improve community knowledge about affordable access to quality health and health care services available at JHU and its affiliate programs.
- Provide timely updates on research and technological advances.
- Help make the language used to describe health reform, health care legislation, or changes in health insurance coverage understandable for consumers;
- Engage community residents and health care providers in on-air discussions that promote healthy patient – provider communication;
- Empower listeners to become active participants in their own healthcare;
- Empower listeners to become educated consumers about and willing participants in clinical trials and community-based research.